Our Values
Our Values are our little Rootlings…
These are the tiny but steady ideas that help our young business grow. Our Rootlings are our small, growing principles and simple, honest beliefs that we deeply care about. They are the roots we are putting down – they keep us grounded, guide how we grow, how we treat people and how we care for the world around us.
Inclusive
Creativity belongs to everyone. We’ve created a welcoming, respectful space for people of all backgrounds, ages, abilities and experience levels. Whoever you are, and however you craft, you are welcome here.
Growing Skills
Whether you’re learning your first stitches or are trying something new, we’re, here to encourage curiosity, confidence and lifelong skills through making.
Sustainable
We believe sustainability isn’t about being perfect, it’s about making choices based on understanding of customer needs, making our business also sustainable. We appreciate that acrylics are needed, but we also choose suppliers that offer a choice of materials based on overall sustainability; natural fibres, ethical production, recycled materials and lower environmental impact.
Handmade
We appreciate the beauty and creativity of things handmade. Every stitch and row creates a finished piece to be proud of. Handmade isn’t just about skill and technique, it’s a way of slowing down, finding meaning in the making and enjoying the process of using our hands.
Support Locals
We champion local makers, small suppliers and the people who keep our community thriving. We believe strong communities are built by working together and supporting the people around us.
Slow Fashion
Making pieces that you are proud of and that will last. Choosing quality over quantity. Valuing the process of making as much as the finished piece. It’s about creating your wardrobe with intention, not impulse.
Social Crafters
For those who like company, we want our shop and groups to be a friendly relaxed space where people can relax, chat, and enjoy the company of other crafters. After all, we all need someone to natter with, don’t we.
Small Business
We’re proud to be a small, independent shop. Supporting small businesses means supporting someone’s passion, recognising their hard work and dedication to make it a success. We can stay personal, thoughtful and connected to our customers. Every purchase and social media interaction makes a difference that we are truly grateful for.